Rita Morris Joins HDR as Strategic Advisor Principal

Rita Morris
Rita Morris

Rita Morris, ACHE, SHSMD, has joined HDR’s architecture practice as a strategic advisor principal. Based in Charlotte, North Carolina, Morris is an accomplished healthcare strategy leader with diverse expertise encompassing business and client development, risk management, strategic and financial planning, and strategy execution. 

“I am passionate about working with the complex, dynamic and ever-changing healthcare industry because I can have a direct and positive impact on people’s lives and well-being,” Morris said. “I am excited to join HDR to develop creative strategic and facility solutions that are so essential to providing the best care for our communities.”

Morris comes to HDR from Vizient and prior to that Guidehouse (FKA Navigant), where she worked with several healthcare systems to advise them on their short- and long-term goals and ensured company offerings met the strategic needs and organizational goals of the client. She has worked within large management consulting firms and large integrated delivery systems to develop organizational strategy, service line planning and development, portfolio assessment, ambulatory network design, master facility planning, staff development and much more. 

“Rita is a passionate collaborator with acumen and leadership skills honed over 20 years of experience in driving organizational vision and execution for healthcare organizations,” said Vice President of Strategic Advisors Scott Foral, LEED AP. “We are really delighted to have Rita bring her leadership and unique experiences and insights to our growing strategy team.” 

Morris holds a Bachelor of Science in business administration and a Master of Science in accounting with a minor in health care administration/management from the University of North Carolina Chapel Hill.